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<p>Combining technical insight with critical analysis, <strong>Non-Thermal Approaches in Extraction of Bioactive Compounds from Diverse Food Sources</strong> introduces non-thermal methods of extracting the diverse array of bioactive compounds found in our everyday foods, as well as the potential health benefits they present. After explaining the advantages and limitations of existing thermal techniques, it explores various, cutting-edge alternative methods of phytochemical extraction, such as Pressurized Liquid Extraction (PLE) and Enzyme-Assisted Extraction (EAE). The text also covers the potential health benefits of specific bioactive compounds including microbial, anti-carcinogenic, and anti-inflammatory properties. This book serves as a vital guide for researchers, professionals, and students interested in unlocking the potentials of bioactive compounds and shaping the futures of their extractions from food sources.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>Este libro est? dirigido a emprendedores, marcas personales y peque?as empresas que desean aprovechar el poder de las redes sociales para crecer, posicionarse y atraer clientes, pero que a menudo se sienten abrumados por la complejidad de los algoritmos, la rapidez de los cambios y la falta de resultados.</p> <p>Mar?a Teruel, experta en estrategias de contenido que ha acompa?ado a cientos de emprendedores de diversos sectores, ofrece una gu?a estructurada y accesible para crear contenidos claros, eficaces y alineados con los valores del negocio.</p> <p>Su objetivo es demostrar que es posible tener una presencia efectiva en las redes sociales sin sentirse esclavo de ellas, sin necesidad de tener miles de seguidores ni de poseer conocimientos t?cnicos avanzados. Con un enfoque pr?ctico y paso a paso, este libro ayuda a los lectores a definir la identidad de marca, comprender a su cliente ideal, dise?ar un plan para alcanzar sus objetivos, planificar y crear contenido aut?ntico, analizar los resultados y utilizar herramientas, como la inteligencia artificial, para ganar eficiencia y claridad.</p> <p>En un entorno digital cada vez m?s competitivo, donde las plataformas evolucionan a gran velocidad, muchos negocios publican sin rumbo, imitan f?rmulas ajenas o terminan abandonando por falta de tiempo o de resultados.</p> <p>Esta gu?a busca revertir esa situaci?n y ense?ar a construir un sistema de comunicaci?n digital s?lido, medible y sostenible. En definitiva, es una herramienta de transformaci?n para quienes quieren pasar del caos a la claridad y del contenido improvisado a un sistema que trabaje para ellos.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><b>Apply machine learning and AI to real financial challenges, from data analysis to strategy automation, and gain practical skills to thrive in investment, risk management, and quantitative finance roles</b></p><h2>Key Features</h2><ul><li>Based on the author’s Cornell MFE course and proven classroom success</li><li>Cutting-edge material in both finance and machine learning</li><li>Includes exclusive access to a website with additional learning resources</li></ul><h2>Book Description</h2>In a world where machine learning and AI are becoming increasingly prevalent, it is crucial not to be left behind. This book goes beyond the typical machine learning and Python books by incorporating in-depth finance content to provide readers with a unique understanding of how these technologies intersect in the financial realm. Starting with a review of the basics of financial and econometric analyses and coding, readers will quickly and intuitively progress to more sophisticated techniques. The book equips readers with the necessary knowledge to successfully apply machine learning and AI to various finance-related problems. Instead of solely focusing on the intricacies of machine learning algorithms, this book emphasizes the strategic use of machine learning and python as enablers for solving real-world finance problems. By the end of the book, readers will not only have a solid grasp of different types of advanced AI mechanisms, but they will also possess the ability to compare various machine learning techniques and select the most appropriate one for the specific problem at hand. Bridging the gap between theory and practice, readers will be able to build their own efficient and effective machine learning models to tackle the challenges and complexities of the finance industry. <h2>What you will learn</h2><ul><li>Learn the fundamentals of financial analysis with Python</li><li>Understand different types of advanced machine learning and AI mechanisms and how they fit into today's quantitative research frameworks</li><li>Select the best machine learning techniques for the financial problem at hand</li><li>Analyze financial data and structure sound forecasts</li><li>Build backtests and reports required by investors</li><li>Develop in-house AI models that automate the processes</li></ul><h2>Who this book is for</h2><p>This book is ideal for aspiring quants, financial engineers, data scientists, and investment professionals looking to apply machine learning and AI in real-world finance. It also serves quantitative finance students and fintech practitioners aiming to build their own data-driven trading strategies or hedge funds. A basic understanding of Python, probability, and linear algebra is helpful but not required</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>Comment surmonter un chagrin accablant ? Comment trouver la force de se lever le matin quand plus rien n'a de sens ?</p> <p>La vie d'Albina, femme libre et productrice de cin?ma ? succ?s, bascule ? la mort accidentelle de son fils unique. Elle pense alors ne pas s'en remettre. H?riti?re d'une grande fortune, elle va choisir le partage plut?t que le repli, et sublimer sa douleur gr?ce ? l'action humanitaire. Par sa t?nacit?, elle deviendra pionni?re du micro-don. Elle propose ici quelques bou?es auxquelles nous pouvons tou.te.s nous raccrocher dans la nuit.</p> <p>Son courage hors du commun et sa d?termination r?chauffent le coeur.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>In "From Networking to Boundary Spanning: How You Can Get Results Inside Large Organizations," Kitty Wooley, M.A., PMP, shares the techniques, mindset, and self-talk she practiced for forty-five years to ignore silos and refine her ability to build bridges at work. After nearly a decade in college administration, Kitty began working at the U.S. Department of Education, where she remained for nineteen years. Positions in San Francisco and Washington, D.C., involved work as an institutional review specialist, risk specialist, and management and program analyst. While in government, Kitty wrote articles for "The Public Manager" and served on the planning committee for several Excellence in Government conferences. Additionally, she is the author of "Four New Models of Networked Leadership Development" in "Innovations in Human Resource Management: Getting the Public's Work Done in the 21st Century," published in 2009 by M.E. SharpeーVol. 8 in the National Academy of Public Administration book series, Transformational Trends in Governance and Democracy. Kitty is a member of the American Society for Public Administration (ASPA), where she represents Alaska, Colorado, Idaho, Illinois, Iowa, Kansas, Minnesota, Missouri, Montana, Nebraska, North Dakota, Oregon, South Dakota, Washington, Wisconsin, and Wyoming on ASPA's National Council. Through her own Senior Fellows and Friends network, Kitty has connected and convened a global network of motivated high performers since 2003. Twelve years into retirement, her boundary-spanning acumen generates more opportunity than ever. No matter who you are or where you are in your career, you can learn specific ways to improve your ability to work across boundaries in your organization and get results that matter. Readers from entry-level employee to executive will find helpful tips and suggestions geared toward their unique challenges here. The common denominator is the desire to have more opportunity and greater impact at work by making silos irrelevant, through the practice of boundary spanning that puts the mission first. As boundary spanners develop this expansive, niche capability, they increase their organization's collaborative capacity to solve hard crosscutting problems. In the meantime, their career networks quietly grow and flourish.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>Essai du successeur de Jean-Michel Blanquer ? l’ESSEC, Vincenzo Vinzi est le directeur de l’une des plus importantes ?coles de commerce europ?enne. Il d?fend une vision ? rebours des ?coles de commerce classiques : c’est la capacit? d’engagement des ?tudiants que l’ESSEC forme qui fera la diff?rence. L’ESSEC est un acteur majeur de la formation et propose une vision prospective et engag?e des grandes transitions contemporaines. Six th?matiques sont abord?es dans cet essai : la jeunesse et la formation des ?lites ; l’environnement et les transformations ; la r?industrialisation et les territoires ; le digital, l’innovation et l’obsolescence du savoir ; la g?opolitique et la diplomatie ?conomique ; l’immigration et l’attractivit?. Vincenzo Vinzi incarne une vision transdisciplinaire et g?n?raliste, en phase avec les mutations actuelles. Il chercher ? promouvoir une approche critique et acad?mique des transformations soci?tales. Partant de l’id?e d’un avenir consid?r? comme une source d’angoisse, Vinzi montre qu’il faut ?tablir un nouveau rapport avec le progr?s et l’avenir. Il faut y croire et, pour ce faire, s’y engager personnellement. Le leadership engag? est une ouverture aux autres, une capacit? d’?coute, de soutien et d’encouragement. Les nouveaux mod?les ?conomiques seront ou ne seront pas durables. Un cercle vertueux prend place ? l’ESSEC : l’?cole forme les ?tudiants ? se transformer et ? transformer les entreprises qu’ils seront amen?s ? rejoindre et le monde du travail s’en trouvera chang?. Pr?face par Estelle Brachlianoff, directrice g?n?rale de Veolia. Entretiens avec Enrico Letta, ancien Pr?sident du Conseil des ministres d’Italie, et B?atrice Kosowski, Pr?sidente d’IBM France.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Discover the unspoken rules for career success with this definitive guide to getting hired and getting ahead in any industry.</strong></p> <p>We've all been sold the corporate lie. 'Put your head down, work hard, and everything will work out for you.' Right? WRONG. Put your head down, work hard and you're destined for a career that's mediocre at best.</p> <p>As Courtney Johnson knows, it really isn't about working harder or even working smarter - it's about working <em>louder</em>. Whether you're focusing on negotiating your first salary or just trying to stay sane between the hours of 9 and 5, <em>Career Cheat Codes</em> is the guide you need to play the game, get hired, get paid and get ahead. It's full of easy, smart, research-backed tips and tricks that will get you your dream job and make sure all the right people know your name. You'll discover how to:</p> <p>-approach the job search so that hiring managers come looking for <em>you</em><br /> -conduct an interview that will have them asking when you can start<br /> -navigate office politics without losing yourself<br /> -represent your work so that your contributions get the recognition they deserve<br /> -make the modern workplace work for you, from WFH setups to CV-ifying online hobbies<br /> . . . and much more.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Unleash Your Inner Glow: DIY Natural Skincare for All Skin Types</strong></p> <p><strong>Craft Safe, Effective Beauty Products at Home - For Yourself or for Profit!</strong></p> <p>Have you ever dreamt of radiant, healthy skin that glows from within? Ditch the harsh chemicals and embrace the power of nature's bounty with DIY Natural Skincare Recipes for All Skin Types! This comprehensive guide empowers you to create personalized skincare solutions tailored to your unique needs.</p> <p><strong>Here's what awaits you inside:</strong></p> <p><strong>Discover the magic of DIY skincare:</strong> Learn the science behind natural ingredients and unlock the secrets to crafting effective beauty products at home.</p> <p><strong>Recipes for every skin type:</strong> From nourishing cleansers and exfoliating scrubs to luxurious serums and hydrating moisturizers, find a treasure trove of recipes to address your specific concerns, whether it's dryness, oiliness, or signs of aging.</p> <p><strong>Safe and effective ingredients:</strong> Explore the world of carrier oils, essential oils, botanicals, and butters, all readily available and gentle on your skin.</p> <p><strong>Customize for your needs:</strong> No more one-size-fits-all solutions! Tailor each recipe to perfectly complement your unique complexion.</p> <p><strong>Go beyond personal use:</strong> This book is your stepping stone to a potential business venture! Learn how to scale your creations and turn your passion for natural skincare into profit.</p> <p><strong>Benefits you'll reap:</strong></p> <p><strong>Radiant, healthy skin:</strong> Experience the transformative power of natural ingredients and achieve a healthy, glowing complexion.</p> <p><strong>Save money:</strong> Ditch expensive, chemical-laden products and create luxurious skincare at a fraction of the cost.</p> <p><strong>Embrace sustainability:</strong> Reduce your environmental footprint by opting for natural ingredients and reusable containers.</p> <p><strong>The joy of creation:</strong> Unleash your inner alchemist and take pride in crafting your own personalized beauty products.</p> <p><strong>Potential for profit:</strong> Turn your passion for natural skincare into a thriving business venture (optional guidance included).</p> <p><strong>Ready to embark on your journey to natural skincare bliss?</strong></p> <p><strong>Get your copy of DIY Natural Skincare Recipes for All Skin Types today!</strong></p> <p><strong>Bonus Offer!</strong></p> <p><strong>Bonus #1:</strong> Sip Your Way to Glowing Skin: 15 Smoothie Recipes for Inner Radiance</p> <p><strong>Bonus #2:</strong> DIY Natural Skincare Recipes Audiobook (MP3).</p> <p><strong>Bonus #3:</strong> Editable Labels</p> <p><strong>Bonus #4:</strong> Printable Shopping List Sheet; Size: A4</p> <p><strong>Don't miss out! Order now and start glowing from within!</strong></p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>В ваших руках книга, представляющая собой уникальный синтез многолетней практики и глубокой теоретической проработки искусства ведения переговоров в условиях острого конфликта. В основе лежит разработанный автором ≪Метод Петрова≫ - система, интегрирующая более 100 уникальных сценариев ведения переговоров, эффективные техники из активных продаж, речевые модули для быстрого определения типа личности оппонента. Анализ более 4500 реальных кейсов, связанных с разрешением сложнейших семейных, наследственных и корпоративных споров, помог автору создать настоящее руководство для построения партнерского взаимодействия, где результат достигается через совместное движение к цели. Вы убедитесь, что даже в самых безнадежных ситуациях, всегда существует путь к диалогу и взаимовыгодному соглашению. Читатель последовательно, от простого к сложному, проходит путь от базовых принципов переговоров через углубленные техники работы с возражениями к специализированным стратегиям ведения диалога в условиях открытой конфронтации. Книга предназначена для широкого круга читателей ー от профессиональных медиаторов и юристов до любого человека, оказавшегося в сложном споре и желающего разрешить его максимально эффективно. Она дарит не просто набор приемов, а формирует новое, конструктивное мировоззрение, превращающее любой переговорный процесс из поля боя в пространство для созидательного диалога.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>MULTI-AWARD-WINNING DIGITAL MARKETING GUIDE</strong></p> <p><strong>Winner: 2024 American Book Fest Best Book Awards (Marketing & Advertising) | 2024 Goody Business Book Awards (Digital Marketing) | 2024 International Firebird Book Award (First Place) | 2024 Royal Dragonfly Book Awards (First Place)</strong></p> <p><strong>Are you a small business owner or entrepreneur struggling to navigate the overwhelming world of digital marketing?</strong></p> <p>In today's digital-first economy, having a strong online presence isn't optionalーit's essential for survival. But with constantly changing algorithms, endless social media platforms, and complex marketing technologies, where do you even begin?</p> <p><strong>Digital Threads: The Small Business and Entrepreneur Playbook for Digital First Marketing</strong> is your comprehensive roadmap to mastering digital marketingーwithout the overwhelm, complexity, or big-brand budgets.</p> <p><strong>WHAT YOU'LL LEARN:</strong></p> <p>? <strong>SEO strategies</strong> to improve your search engine rankings and get found online<br /> ? <strong>Social media marketing</strong> techniques that actually build engagement and drive results<br /> ? <strong>Content marketing</strong> frameworks to establish authority and attract your ideal customers<br /> ? <strong>Email marketing</strong> best practices to nurture leads and increase conversions<br /> ? <strong>Influencer marketing</strong> tactics scaled for small business budgets<br /> ? <strong>AI-powered tools</strong> to streamline your marketing and boost efficiency<br /> ? <strong>Content repurposing</strong> methods to maximize every piece of content you create<br /> ? <strong>Marketing automation</strong> systems to scale your efforts without burning out</p> <p><strong>WHY THIS BOOK IS DIFFERENT:</strong></p> <p>Written by Neal Schafferーa globally recognized Fractional CMO, keynote speaker, university educator at Rutgers Business School and UCLA Extension, and bestselling authorー<em>Digital Threads</em> distills over a decade of hands-on experience into actionable, step-by-step strategies designed specifically for small businesses and entrepreneurs.</p> <p>No fluff. No theory without application. Just practical, proven frameworks you can implement immediately.</p> <p><strong>PRAISE FOR DIGITAL THREADS:</strong></p> <p>"A highly useful, invigoratingly people-centered approach to digital marketing." ー <strong>Kirkus Reviews</strong></p> <p>"The quintessential marketing guide for every small business owner. Its actionable, intuitive framework delivers step-by-step recommendations backed by years of proven success." ー <strong>Ekaterina Walter</strong>, WSJ Bestselling Author</p> <p>"This book will transform your online presence and help your business thrive in the digital age." ー <strong>Martin Lindstrom</strong>, New York Times Bestselling Author</p> <p><strong>WHO SHOULD READ THIS BOOK:</strong></p> <p>? Small business owners ready to grow through digital marketing<br /> ? Entrepreneurs building their brand from the ground up<br /> ? Service providers looking to attract more clients online<br /> ? Content creators wanting to expand their reach<br /> ? Marketing professionals seeking to update their digital strategy</p> <p>Whether you're just starting out or looking to refine your existing strategies, <em>Digital Threads</em> provides the clear, actionable playbook you need to succeed in today's digital marketing landscape.</p> <p><strong>Your digital marketing transformation starts here.</strong></p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>En 2024, 4,5 milliards de personnes ont pris l’avion dans le monde. Parmi elles, environ 40 % ont voyag? ? bord d’un appareil d’une des trois grandes m?ga-alliances internationales ? SkyTeam, Star Alliance et Oneworld ? soit pr?s de 1,88 milliard de passagers. En ajoutant les vols en partage de code et en interligne, cette proportion grimpe ? pr?s de 80 %, soit 3,6 milliards de voyageurs. Autant dire que ces alliances ne concernent pas seulement les sp?cialistes de l’a?rien : elles fa?onnent le voyage de la quasi-totalit? des passagers mondiaux.</p> <p>Derri?re ces chiffres vertigineux se cache pourtant un paradoxe : ces partenariats horizontaux rassemblent aussi des compagnies concurrentes directes. C’est toute l’?nigme de la coop?tition ? cette strat?gie hybride o? coop?ration et comp?tition s’entrem?lent sans jamais s’annuler. Coop?rer entre concurrents ne supprime pas la rivalit? : cela la red?finit.</p> <p>? travers une analyse rigoureuse et accessible, cet ouvrage plonge au c?ur d’un syst?me qui touche le quotidien de milliards de voyageurs tout en r?v?lant les coulisses de l’aviation moderne. Il montre comment, dans un ciel mondialis? et hautement concurrentiel, la performance ne se joue plus seulement contre les autres compagnies a?riennes ? mais aussi avec elles.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Los secretos para una vida llena de sentido.</strong></p> <p>Destierra el t?pico de que en soledad no se disfruta de la vida. Este libro te invita a tomar el control de tu destino sin hacerlo depender de nada m?s que no sean tus decisiones y elecciones. La clave es la solosof?a, el arte de sentirte en plenitud en solitario. ?Celebra la elecci?n de ser due?o de tu tiempo y de tu espacio!</p> <p>Vive en conexi?n con tu esencia, en l?nea con tus principios y valores, tus necesidades y tus sentimientos, respet?ndote y cuid?ndote con amabilidad y cari?o. Para desarrollar el arte de la solosof?a hay que aprender a vivir el presente, y a hacerlo con los cinco sentidos. Nika V?zquez te acompa?a en este proceso en el que aprender?s que estar solo no es lo mismo que sentirse solo, todo lo contrario: puede ser la clave para ser feliz.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Pour se sentir un peu plus forte chaque jour !</strong></p> <p>Envie de transformer votre silhouette, de bouger avec plaisir ? Besoin de lutter contre les douleurs ou la fonte musculaire ? Avec ces 100 rituels de renforcement musculaire, remettez-vous au sport ? votre rythme, m?me sans exp?rience, en post-partum ou si vous ?tes un peu rouill?e ! Fentes, squats, planche... Et hop, vous voil? au top de votre forme !</p> <p><strong>100 RITUELS POUR :</strong><br /> sculpter le haut et le bas du corps, faire du gainage, am?liorer le cardio ;<br /> s'entra?ner au poids du corps, travailler avec des accessoires, tester les machines ;<br /> composer son entra?nement, ma?triser les exercices ;<br /> renforcer son corps dans la vie quotidienne, manger selon ses besoins.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><em>Tailoring the Tomato Genome for NextGen Agriculture</em> gives a comprehensive view of the modern revolution in tomato breedingーbridging classical genetics with modern molecular and data-driven innovations. Drawing on global germplasm resources from institutions such as the Tomato Genetics Resource Center (UC Davis) and USDA-GRIN, the book highlights how next-generation technologies are reshaping the improvement of one of the world’s most important crops.</p> <p>Eleven expert-authored chapters explore topics including genome editing (CRISPR/Cas), high-throughput phenotyping, genomic and marker-assisted selection, integrated data platforms like Tomato BreedBase, and breeding for fruit quality, abiotic and biotic stress tolerance, and controlled-environment agriculture. Each chapter combines theory, methodology, and real-world applicationーoffering readers both depth and practical insight.</p> <p>Intended for researchers, academics, graduate students, and professionals in plant breeding and biotechnology, this book serves as both a technical reference and a visionary roadmap for sustainable tomato improvement. It illustrates how future tomato breeding will advance global food security, climate resilience, and consumer satisfaction through data-driven, sustainable innovation.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Dr. Pop f?llt deutschlandweit Hallen und teilt sein geballtes Wissen in diesem unterhaltsamen Buch</strong></p> <p><em>Der Musikwissenschaftler und Kabarettist Dr. Pop schreibt hinrei?end unterhaltsam ?ber die Wunderwaffe Musik, deren positive Wirkung immer noch viel zu wenig bekannt ist. Das Buch, das auf wissenschaftlichen Erkenntnissen beruht, bietet f?r jede Lebensphase den richtigen Soundtrack.</em></p> <p>Wir alle haben oft den Blues und fragen uns, wie wir mit den vielen Problemen umgehen sollen. Doch es gibt ein Mittel, das das Leben nachhaltig verbessert, und das ganz ohne Risiken und Nebenwirkungen. Dr. Pop hat in diesem Buch die verbl?ffendsten Erkenntnisse gesammelt und beschreibt, wie Musik uns kl?ger, gl?cklicher und menschlicher macht, und das von der Zeugung bis zum Tod.</p> <p>Wussten Sie beispielsweise, dass alte Menschen, die zum ersten Mal Klavier lernen, pl?tzlich besser einparken k?nnen, dass es in England Tanzkurse auf Rezept gibt, dass an Schulen, an denen mehr musiziert wird, weniger Mobbing vorkommt?</p> <p>Es ist wirklich so: Musik rettet Leben und macht das Leben leichter.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Konzepte erfolgreich erstellen und pr?sentieren ? mithilfe der KI</strong></p> <p>Konzepte sind der rote Faden f?r jede Art von Projekt, Idee oder Initiative. Wer erfolgreich ?berzeugen will, braucht nicht nur eine gute Idee, sondern auch eine klare Struktur und eine nachvollziehbare Argumentation. Gute Konzepte entstehen nicht durch Zufall, sondern durch systematisches Vorgehen, durchdachte Recherche, pr?zise Formulierung. Genau hierf?r ist dieses Buch geschrieben worden ? als praktischer Leitfaden, der zeigt, wie aus einer ersten Idee ein tragf?higes Konzept entsteht.</p> <p>Die Autorin stellt hier ihren "Fahrplan" f?r erfolgreiche Konzeptarbeit vor und erkl?rt, wie Sie in sechs Schritten Entwicklungen konzeptionell vorantreiben k?nnen ? angefangen bei der Auftragskl?rung ?ber die gr?ndliche Recherche bis zur logischen Strukturierung und ?berzeugenden Pr?sentation.</p> <p>Mit dieser Neuausgabe m?chte die Autorin einen weiteren wichtigen Baustein hinzuf?gen: die KI. Sie unterst?tzt beim Recherchieren, hilft beim Strukturieren, inspiriert bei der Ideenfindung und entlastet beim Formulieren erster Entw?rfe. Wer Konzepte entwickelt, wei?, wie wertvoll es ist, Gedanken hin- und herwerfen, Varianten durchspielen oder sich schnell frische Impulse holen zu k?nnen. KI entfaltet genau hier ihre St?rken ? nicht als Ersatz f?r das eigene Denken, sondern als Verst?rker, Ideenbooster und Kreativpartner auf Knopfdruck. Um dieses Thema greifbarer zu machen, enth?lt die Neuausgabe ? neben den bew?hrten Tools und Methoden ? ein Exkurs-Kapitel zur sinnvollen KI-Nutzung bei der Konzepterstellung.</p> <p><strong>Mit n?tzlichen Arbeitshilfen in Form von Checklisten, eing?ngigen Beispielen, hilfreichen Tipps und weiterf?hrenden digitalen Zusatzinhalten</strong></p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>The book provides valuable information on key business metrics for assessing the financial health of small and medium businesses. These ratios are not widely used by SMEs at present and literature on these is scanty. However, understanding these ratios and making judicious use of these in the day-to-day operations will help SME businesses avert the risk of early failure which they may be experiencing now due to lack of basic financial literacy on the part of owners/ managers. SMEs that use these ratios will survive in the longer term and prosper too, contributing more and more to the growth of the economies of the countries wherein they operate.</p> <p>Financial ratios discussed in the book range from simple basic ratios such as profitability to more sophisticated ratios like Earnings per share. As such, te book will prove to be of benefit not only to SMEs but also to investors, creditors, andfinancisl and business analysta.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>The R.E.A.L. Blueprint is not a motivational speech-it's a survival guide for rebuilding life after incarceration. Written from lived experience, this book offers a step-by-step framework for turning release into real freedom, one intentional goal at a time. Troy Anders introduces the R.E.A.L. method-Realistic, Enlightening, Achievable, and Limitless-to help returning citizens replace survival thinking with vision and structure. This book begins where reentry truly starts: the mind. It addresses shame, identity, and the dangerous habit of reacting instead of planning. From securing identification and opening a bank account to building routines, finding healthy relationships, and learning how to work with purpose, every chapter focuses on stability before success.</p> <p>Unlike books filled with empty promises, <em>The R.E.A.L. Blueprint</em> respects the realities of reentry and prepares readers for pressure, setbacks, and temptation. It teaches how to explain a past without being trapped by it, how to avoid financial traps, and how to walk away from environments that threaten progress. At its core is one powerful truth: freedom is not just leaving prison-it's learning to think, choose, and live differently. This blueprint helps readers name their WHY, build discipline without perfection, and create a future that expands as they grow. Whether read behind the walls or in preparation for release, this book offers hope grounded in structure. Your life is not over-it's under construction. And this time, you're building it on purpose.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>Welcome to "The Ultimate Guide to Organic Perfume Making," the ultimate resource for those who want to learn how to create unique and non-toxic scents at home.</p> <p>This comprehensive eBook is designed for both beginners and experienced perfumers, providing a wealth of information, tips, and 90 recipes for women and men. If you're looking to create your own signature scent for personal use or start your own organic perfume business, this eBook has everything you need.</p> <p>With 75 recipes for women and 15 recipes for men, this eBook offers a wide range of options to suit any preference. You'll learn how to blend and layer different scents to create a fragrance profile that is truly your own. Whether you prefer floral, fruity, woody, or musky scents, you'll find the perfect combination of essential oils and fragrance notes to suit your taste.</p> <p>Organic perfume-making is not only a fun and rewarding hobby but also a profitable business venture. In this eBook, you'll find tips and guidance on how to turn your passion for perfume-making into a successful business. You'll learn how to package and market your perfumes for personal or commercial use and how to make sure your products comply with regulations and legal requirements.</p> <p><strong>In "The Ultimate Guide to Organic Perfume Making," you'll learn:</strong></p> <ol> <li>This eBook covers all the basics of organic perfume making, including the tools and equipment you'll need, the properties and benefits of different essential oils and fragrance notes, and how to balance and layer scents to create unique and complex fragrances.</li> <li>The properties and benefits of different essential oils and fragrance notes</li> <li>How to create a fragrance profile and balance different scents</li> <li>Tips for blending and layering scents to create unique and complex fragrances</li> <li>How to package and market your perfumes for personal or commercial use</li> <li>You'll also learn about the benefits of using non-toxic and organic ingredients, making this eBook the perfect choice for those who are conscious of their health and the environment.</li> <li>And Much More.</li> </ol> <p>Don't wait any longer to start your journey into the world of organic perfume-making. Order your copy of "The Ultimate Guide to Organic Perfume Making" and discover how to create beautiful and non-toxic scents for yourself or for profit. With this comprehensive guide and 90 recipes at your fingertips, you'll be on your way to creating your own signature scents that will set you apart from the rest.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>This brand-new gift series taps into an exciting and never-more prescient trend: moving away from screens and phone addiction and finding happiness, productivity and energy in the simplicity of the everyday.</strong></p> <p>In <em>This Book Will Make You Happy</em>, psychologist Dr Katie Cooper teaches the reader to adopt new habits through daily activities that will stimulate these essential brain chemicals, helping you reach optimum levels of serotonin and dopamine throughout the day. Divided into three sections focusing on the morning, afternoon and evening, this accessible handbook will include tips on improving your mood through sunlight, physical touch, exercise, gratitude practices and much more. There will be some journal prompts* at the back to encourage the reader to log their own moods and observe how the books have helped. Small enough to pop in your bag and stylish enough to present on your bedside table, <em>This Book Will Make You Happy</em> provides the perfect dip-in-and-out toolkit to combat our increasingly busy lives and make you feel that little bit better.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>This brand-new gift series taps into an exciting and never-more prescient trend: moving away from screens and phone addiction and finding happiness, productivity and energy in the simplicity of the everyday.</strong><br /> In <em>This Book Will Give You Energy</em>, psychologist Dr Katie Cooper teaches the reader to adopt new habits through daily activities that will stimulate these essential brain chemicals, helping you reach optimum levels of serotonin and dopamine throughout the day. Divided into three sections focusing on the morning, afternoon and evening, this accessible handbook will include tips on improving your mood through sunlight, physical touch, exercise, gratitude practices and much more. There will be some journal prompts at the back to encourage the reader to log their own moods and observe how the books have helped. Small enough to pop in your bag and stylish enough to present on your bedside table, <em>This Book Will Give You Energy</em> provides the perfect dip-in-and-out toolkit to combat our increasingly busy lives and make you feel that little bit better.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>La rivoluzione digitale continua a trasformare il mondo della comunicazione d’impresa in modo tanto profondo da porre la domanda: che cosa significher? comunicare di qui al 2035? Il libro affronta la sfida insita in questo interrogativo applicando i metodi dei Future Studies al settore della comunicazione aziendale, con l’obiettivo finale di identificare le competenze necessarie per navi-gare l’incertezza del prossimo decennio. Nato da una collaborazione innovativa tra A2A Life Company e Sapienza Universit? di Roma, il volume annovera, tra le altre, le firme di autorevoli studiosi, esperti di territori scientifici diversi, direttamente e indirettamente protagonisti del futuro: Paolo Acanfora, Cosimo Accoto, Barbara Caputo, Giovanni Emanuele Corazza, Bruno Lepri, Francesco Morace, Walter Quattrociocchi, Enzo Risso, Giuseppe Riva, Alessandro Rosina. L’approccio di studio interdisciplinare e intergenerazionale, ispirato alla metodologia Bauhaus, ha consentito di disegnare una mappa del futuro, in cui spiccano molti punti cospicui del cambiamento in atto ? dall’AI ai digital twin, ? no alle reti; dalle nuove frontiere del pensiero, sempre pi? in dialogo con le macchine, alla competizione per l’attenzione e alla ridefinizione di creativit?; dalla comparsa dell’Homo Videns alle nuove identit? generazionali, passando per la transizione demografica ?, attorno ai quali tracciare i futuri scenari possibili. Il risultato ? uno strumento concreto e originale: la Tavola delle Competenze dei Comunicatori 2035. Costruita sul modello della tavola degli elementi chimici di Mendeleev, identifica 31 competenze-atomo organizzate in tre domini (Business, Human, Tech) che si combinano per formare i profili professionali dei comunicatori di domani: il Digital Humanist, lo Strategic Orchestrator, l’Innovatore AI-Powered, l’Architetto di Cultura, tutti volti diversi di una stessa meta-identit?, l’Architetto di Senso. Il comunicatore del futuro emerge, insomma, non come semplice produttore di contenuti, ma come orchestratore di ecosistemi di senso, capace di tenere insieme tecnologia, cultura e relazioni umane.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>'There's simply no one better at chronicling the shady, hackable, and wildly anarchic world of gambling'</strong> <strong>Brad Stone</strong>, <em>New York Times</em> bestselling author of <em>The Everything Store</em> and <em>Amazon Unbound</em></p> <p><strong>'The best book about gambling I've ever read'</strong> <strong>Liam Vaughan,</strong> author of <em>Flash Crash</em></p> <p><strong>'A fascinating insight... Lucky Devils brilliantly reveals what it takes to challenge the seemingly impossible and come out on top'</strong> <strong>Adam Kucharski,</strong> author of <em>The Perfect Bet</em></p> <p>'<strong>Readers will be thrilled'</strong> <em><strong>PUBLISHERS WEEKLY</strong></em></p> <p>In the late 1970s, three men declared war on the casino. They arrived in Las Vegas just as the personal computer was beginning its boom. If the power of computers could be applied to gambling, they reasoned, a player could make a mint.</p> <p>There was only one problem: How do you smuggle a computer, typically, the size of a suitcase, onto a casino floor without getting noticed?</p> <p>Using cutting-edge strategies and gloriously DIY tech that was decades ahead of its time, they solved this and many other problems. They became pioneers of what's known as advantage playing, applying their intellects and creativity to everything from poker and blackjack to horseracing and roulette. For more than thirty years they faced down angry pit bosses, violent Mafiosos, bankruptcies, nights in foreign jails, lawsuits, and personal betrayals. They learned that the only thing harder than reaching the pinnacle of gambling achievement was staying there.</p> <p>Drawing from exclusive interviews with all three players and their associates, award-winning Bloomberg journalist Kit Chellel delivers a cinematic and often uproarious account of fortunes gained, lost, and gained again. Scrupulously reported and irresistibly told, <em>Lucky Devils</em> reveals how these players did more than simply amass wealth; they revolutionized the game itself.</p> <p>They gave the lie to the old adage. The house doesn't <em>always</em> win.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>If it's labeled green, it's probably lying.</p> <p><em>Greenwashed</em> is a sharp, eye-opening expos? on how modern marketing manipulates your trust using the language of sustainability. In a world flooded with "eco-friendly," "clean," and "natural" claims, this book reveals what those words actually mean-and what they're designed to hide.</p> <p>Through psychological insight and real-world patterns, <em>Greenwashed</em> breaks down how brands use color, imagery, and carefully crafted language to influence your decisions before you even realize it. You'll learn how vague claims are constructed, why "technically true" statements can still mislead, and how performative sustainability keeps consumers feeling informed while staying in the dark.</p> <p>But this isn't just about exposing deception.</p> <p>It's about power.</p> <p>Inside, you'll gain the tools to read labels like a lawyer, decode marketing tactics instantly, and make confident, informed decisions without needing hours of research. Whether you're shopping for everyday products or evaluating brand claims, this book gives you a clear, practical edge.</p> <p>Once you see it, you can't unsee it.</p> <p>And once you understand it, you stop being influenced-and start choosing.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Discover more than a century of automotive excellence in this photographic celebration of Rolls-Royce.</strong></p> <p>Since 1906, Rolls-Royce has been at the pinnacle of ultra-luxurious motoring, with the famous "Spirit of Ecstasy" figure proudly displayed on the most exclusive limousines ever made. In this elegantly designed book in the bestselling <em>Story of Cars</em> series, <em>The</em> <em>Story of Rolls-Royce</em> provides a fascinating look into the people, the innovations and the cars that have helped define this brand as the premier name in automotive excellence.</p> <p>Synonymous with luxury and a true icon of British style, each of Rolls-Royce's fabulous cars are showcased here, from the Silver Ghost of the 1900s and Silver Wraith of the 1940s to the Corniche of the 1970s and the Cullinan of 2010s. Rolls-Royce's long history of supplying cars to the Royal Family and famous celebrities is also covered.</p> <p>Packed with stunning photography and fascinating text, <em>The Story of Rolls-Royce</em> charts the history of this exceptional marque in perfect gift package.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>This timely and innovative book explores the implications of human tourism, leisure, hospitality, and events for all animals, blending emergent thoughts relating to posthumanism, animalcentrism, and relationality to expand on how we see our relations with nonhuman animals and our obligations to them.</p> <p>International in both its coverage and appeal, the volume includes a diverse range of case studies and examples, covering a variety of animal species, but also geographical and cultural contexts. In doing so, the book sheds light on the myriad ways in which animals, of all species, are impacted in a multitude of different ways by and through tourism and leisure experiences. To provide this analysis, the book explores human relations with nonhuman animals through the lens of those we love, those we hate, and those we never bother to "see." The book provides a discussion of why and how we, as humans in positions of power, need to see beyond our privileged humancentric positions to embrace our obligations to the animal other. In doing so, it asks difficult, but necessary, questions of tourism and leisure experiences that on initial inspection seem designed with nonhuman animal welfare at heart. The book critically reflects on whether such experiences are actually instances of humane washing and what is needed to take the tourism and leisure industry beyond this position. The need for the book reflects how we, as humans need to consider all animals when thinking of them in relation to tourism and leisure while moving beyond humancentric conceptualisations of nonhuman animal welfare and rights.</p> <p>This volume is a pivotal resource for students, scholars, and academics with an interest in tourism, hospitality, sustainability, zoology, geography, and sociology.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Why do we need a public sector? What are the drivers of public sector change? What threat does authoritarianism pose to the public sector? What are the pitfalls of digital governance?</strong></p> <p>This overview of the scope and scale of government covers competing approaches to public sector management and all of the key topics in the area, including strategic management, leadership and performance management.</p> <p>Setting out the key theoretical perspectives on public management, this book equips you with the key concepts and tools that you need to make sense of contemporary public management from different perspectives. With case studies and examples from Europe, Asia and Latin America, itreflects the latest changes to how public sectors are operated right across the world. Visuals, data and summaries allow you to see the practical application of ideas discussed.</p> <p>Reflecting the latest issues and trends in public management and administration, this new edition offers:</p> <p>- Increased analysis of the impact of authoritarianism and populism<br /> - A shift in focus from New Public Management to more contemporary approaches, as well as discussion of the recent reversion to pre-traditional models of administration<br /> - Additional global examples, including more from Europe to reflect shifts in the key centres of PMA<br /> - More inclusion of evidence and evidence-based policy<br /> - Additional tables, figures and case study boxes offering the latest research insights.</p> <p>Suitable for use on courses around the world, and for those with no prior knowledge of the theory and practice of public management and administration, this fully revised sixth edition is the ideal point of reference for lecturers and students in the field.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>This volume offers a critical and applied reflection on the space for creativity, art, and equity in Inclusive Public Relations (IPR) teaching, arguing that these dimensions are as complementary as they are fundamental to the practice of the field in this contemporary world. It is based on empirical evidence collected from various Portuguese higher education institutions and a robust theoretical framework that integrates critical, dialogical, and intersectional perspectives to present an innovative pedagogical model that combines academic and scientific rigor, community involvement, and social responsibility.</p> <p>By articulating theory, methodology, and practice, the book offers an original contribution to the renewal of Public Relations (PR) pedagogies, with a focus on IPR, demonstrating that inclusion, when sustained by creativity, art, and equity, is an essential vector of innovation, institutional reputation, and social transformation. By embedding these values into PR curricula and pedagogy, we can ensure that future PR professionals are not only skilled communicators but also advocates for social justice, diversity, and creative innovation. The book concludes with ten lessons for teaching inclusive PR, combining theory and practice for real-world application.</p> <p>This unique book will be a valuable resource for academics across public relations and communication studies.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p>Case in Point ist die ideale Vorbereitung auf den anspruchsvollen Bewerbungsprozess in der Unternehmensberatung. Das Besondere an dem Buch ist das Ivy-Case-System, welches sich als DAS L?sungsschema f?r Cases etabliert hat. Dieses systematische Framework gibt die Werkzeuge an die Hand, die man braucht, um jede Case-Situation erfolgreich zu meistern. Dar?ber hinaus enth?lt das Buch 15 detailliert beschriebene und anwendungsbezogene Cases, 10 ?bungen f?r den Beginn, 21 Methoden zur Kostensenkung und diverse Partner-Cases inklusive Datenmaterial (Tabellen, Grafiken, Charts) sowie Tipps f?r den gesamten Bewerbungsprozess in der Unternehmensberatung.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。
<p><strong>Alcohol is a double-edged sword with many health benefits if consumed in moderation but detrimental if consumed in excess.</strong><br /> Therefore, it is important for the general public to understand how to consume alcohol sensibly, its health benefits, as well as the dangers of drinking in excess. The first edition of the book focused on guidelines for drinking based on published scientific evidence of health benefits of alcohol as well as adverse effects of consuming too much alcohol without providing any judgement on what a person should or should not do. Those guidelines were changed in 2015.</p> <p>The 2nd edition of the book will provide new guidelines on how much to drink in a nice evening dinner without taking any risk of DWI and will include updated scientific information based on publications from 2011 until 2024. After reading this book a reader may enjoy their next drink with a fuller understanding of the rewards of consuming alcohol in moderation.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。